Team

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David Calvert

Managing Director

David brings over 15 years knowledge and experience of SEO, PPC, Usability and SaaS, working with brands including H Samuel, Betway, Betdaq, Convatec / Amcare, the Phone Casino, Free Daily Spins, and Henri Lloyd. His passion is applying marketing technology to everyday business situations in order to improve processes and results / ROI.

Chris Basford

Director Of Search Marketing

Chris is our SEO Director and is responsible for ensuring that our clients are achieving top-5 organic positions for the most competitive search terms. He has been involved in organic SEO since 2009 covering all aspects of Technical, On-site/off-site SEO and Link Acquisition, where he has developed a second to none list of contacts for high quality Guest Blogs and Digital PR.

Amy Lane

SEO Account Manager at Stack Digital

Amy was our first SEO Account Manager and has been with us since 2020. Her expertise is around Content Marketing and Creation, On-page SEO tactics, and Outreach, and she combines creative thinking with a pragmatic approach to SEO tasks.

Bogdan Nicolae

SEO Account Manager at Stack Digital

Bogdan joined the team in 2021 and has become a key part of the organic search team. He is predominantly involved in content creation and outreach.

Paul Teasdale

Online Marketing Specialist

Paul works as a Business Development Manager for Stack Digital. With over 20 years of experience of working in sales in various sectors, Paul has come back to his one true passion by delving back into the digital marketing arena to formalise profitable online marketing campaigns. Outside of work, Paul enjoys going to the gym and dreaming he is going to be the next Ronnie O Sullivan. Although even by his own admission, he has a long way to go to fulfil that particular dream!

Ana-Maria Preda

SEO Account Manager

Ana specialises in SEO and has a strong passion for all things digital. Outside of work, she enjoys travelling, hitting the gym regularly, and taking care of her two beloved dogs. Ana has an open-minded outlook on life and loves engaging in conversations about holidays and exciting destinations.

Anthony McMaster

Business Development & Partnerships Manager (iGaming)

Anthony is responsible for building our client base in the iGaming industry. He represents Stack at shows and networking events. Day to day involves prospecting, discovery calls, and also maintaining relations with partner agencies. Anthony loves the vibrant iGaming industry, the travel, and most importantly seeing his clients grow! He is a big sports fan with a passion for football and also coaches in junior football. His favourite players however are his 2 son's in which he spends most of his evenings and weekends taking them to their training and matches.

Anthony Massey

Business Development Manager (Retail & Travel)

Hailing from a SaaS / Technology background, Anthony has joined the sales team to help generate interesting opportunities for the Agency, covering sectors like: Travel, Retail and B2B. Anthony's hobbies include MMA, cooking, travelling and all things tech.

Marc Walker

Head of Paid Search

Marc is our resident head of all things Paid Search including Paid Social Ads on Facebook/Instagram/Tik-Tok/LinkedIn. Based in sunny Australia, he looks after all of our iGaming, Travel and Ecommerce PPC and Social Media Campaigns for our clients.

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WORK WITH US?

Whether you operate an Online Casino / Sports betting site, a Retail, or Travel Business, Stack will get you results!

Our onboarding process is super-simple, starting with a clear project plan and campaign strategy roadmap that is agreed and digitally signed-off.

Then we have a kick-off workshop, where we introduce the teams who will be working on your SEO / PPC / Social Media Campaign, and gather the initial pieces of information that enable us to get underway, supported by best in class tools like Trello and SEMrush.

Finally, we measure everything from keyword positions, to competitors, and engagement data points, to traffic and conversion uplift.

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