AI Overviews and Answer Engine Optimisation

 

Since Google Launched Ai Overviews into its SERPs back in May 2024 this has had a profound impact on how users carry out their search.

In order to stay ahead of the pack, Stack Digital has launched its AIO/AEO service which covers optimising your website in order to position you front and centre on the AI search queries.

Our team will also rank your website on: Google’s AI Mode, Chat GPT, Gemini, Perplexity, Grok, and more…

How do we rank you for Google’s Ai Overviews?

This is certainly not a straight-forward question, however, we do deploy some of the AIO / AEO tactics below:

• Assess Long Tail Question-driven Search Queries and Target them in your Metadata, Content, Schema.
• Establish which webpages are associated with your questions and answers and optimise them
• Utilise Structured Data + FAQ Schema
• Deploy Short form content that is easily crawled by LLM’s
• Use Bulleted lists, Tables and Headers where appropriate to present data
• Deploy an LLM’s.txt file
• Improve Page Speed and User Experience
• Align Citations and NAP (Name, Address, Phone Number) + Local SEO Elements
• Assess and Deploy Internal links
• Earn High quality backlinks

Here is an example of one of our E-com clients, Highland Fayre, who are prominent when it comes to Ai Search on Google: