Google Shopping


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Google Shopping Agency

If you operate an online retail store, utilising Google Shopping provides an excellent opportunity to showcase your products directly to your target audience who are actively seeking to make purchases. As a Google Shopping agency, Stack Digital is dedicated to ensuring that your Google Shopping campaign is fully optimised, enabling increased traffic, clicks, and conversions.

What we have observed is that Google Shopping users are often in a favourable position to complete a purchase as soon as they click on your product ad. This is because they have already viewed the product’s price, read the product title, and seen an accompanying image. As a result, Google Shopping customers are more likely to convert compared to traditional AdWords in a retail environment.

Ads Shopping Agency

An Ads Shopping Agency specialises in providing comprehensive services and expertise in managing Google Shopping campaigns. At Stack Digital, we are proud to be an Ads Shopping Agency that understands the intricacies of this advertising platform.

Our dedicated team is equipped with the knowledge and skills to optimise your product listings, enhance visibility, and drive targeted traffic to your online retail store. As an Ads Shopping Agency, we stay up-to-date with the latest trends and strategies in Google Shopping to ensure that your campaigns are fully optimised and yield maximum results.

Whether it’s optimising product feeds, conducting keyword research, or refining bidding strategies, our goal is to help you achieve success and generate conversions through your Google Shopping campaigns.

How Google Shopping Works…

As a Google Shopping agency and Google Shopping ads agency, our team specialises in managing Google Shopping campaigns for various industries, including ecommerce, travel, casino, and igaming. Google Shopping, a part of Google AdWords, offers a paid auction engine that enables users to search for and purchase products online. With our expertise in Google AdWords and as a Google AdWords management agency, we ensure that your Google Shopping campaign is effectively set up and optimised.

Your Google Shopping product listings, known as Product Listing Ads (PLAs), are managed within Google AdWords through a feed from your ecommerce store. Our dedicated team of experts takes charge of managing your Google Shopping ads and bids, employing various strategies to drive success.

Our services encompass a comprehensive approach to Google Shopping, including:

  • Google Shopping strategy

We develop customised strategies to optimise your Google Shopping campaign, aligning with your business goals and target audience.

  • Dedicated account management

Our team provides personalised support and guidance, ensuring that your Google Shopping campaign is well-managed and optimised for success.

  • Shopping feed optimisation

We fine-tune your product feed to meet the requirements of Google Shopping, enhancing the visibility and performance of your shopping ads.

  • Bid management

We handle the bidding process, optimising bids to achieve the best possible results within your budget and maximising the return on your advertising investment.

  • Shopping ad placement

We strategically place your shopping ads to reach the most relevant and high-converting audience, driving qualified traffic to your ecommerce store.

  • Reporting and analysis

We provide regular reports and in-depth analysis of your Google Shopping campaign’s performance, allowing you to track key metrics and make data-driven decisions for optimisation.

  • Ongoing performance monitoring

Our team continually monitors the performance of your Google Shopping campaign, making adjustments as needed to ensure ongoing success.

By partnering with our Google Shopping agency, you can leverage the power of Google Shopping to boost visibility, drive traffic, and generate conversions for your ecommerce, travel, casino, or igaming business.


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Whether you operate an Online Casino / Sports betting site, an Online Retail Store, or Travel Agents, Stack will get you results that will outrank your competitors!

Our onboarding process is super-simple, starting with a clear project plan and campaign strategy roadmap that is agreed and digitally signed-off.

Then a member of our team will organise a kick-off workshop with you, where we introduce the teams who will be working on your SEO / PPC / Paid Social Campaign, and gather the initial pieces of information that enable us to get underway, supported by best in class tools like Trello and SEMrush.

Finally, we measure everything from keyword positions, to competitors, and engagement data points, to traffic and conversion uplift.


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